When it comes to stockpiling for the next 50 years, I’m looking for a company with a strong brand – a favorite that is an important part of a consumer’s life. Today, the company may be fine. Or maybe the company struggled recently after many years of success. In this case, it may be ready for a resurgence after the current coronavirus health crisis disappears.
Here are three popular consumer companies – and the ones that are likely to be nearby and healthy in half a century.
Walt Disney (NYSE: DIS) these days it is hard to spend time. Its parks, part of the largest revenue-raising business, have been closed for months due to a coronavirus outbreak. Now that most of them are opening, attendance is below normal due to social isolation measures. At the same time, Disney is facing the operation of parks and the implementation of new safety measures, such as cleaning processes. The media giant opened its debut on the big screen, just like the live-action film Mulanas because the health crisis continues in the US
Despite this gloomy immediate situation, the long-running Disney picture is still full of glare. The Magic Kingdom in Florida is the most visited theme park in the world, followed by Disneyland in California. Some may want to postpone Disney travel during the current pandemic. But once the crisis is over, consumers are likely to return to their very favorite activities, which they have been forced to pause, such as a visit to Disney City.
The new Disney + broadcasting service, Disney +, is currently gaining popularity. The company said that from May 4. She had about 54.5 million. Subscribers. This allows it to grow faster than planned. Disney, which predicted Disney +’s profitability in 2024, initially set a target of up to 60 million to 90 million subscribers.
Disney stocks fell 20% this Thursday on Thursday. Anytime it can gain momentum. However, investing at today’s prices can pay off in the long run.
McDonald’s (NYSE: MCD) is another brand strong enough to withstand a coronavirus storm. The fast food giant once again came in first place Restaurant business and a Technomic report on the 500 largest restaurant chains of the past year. Although McDonald’s strong sexes helped offset recent remoteness, the coronavirus outbreak was still important to the business. Comparable worldwide sales fell 23.9% in the second quarter. Compared to an increase of 6.5% in previous years. But the good news is that with the renovation of the restaurants, sales have been improving every month. Comparable sales in April Decreased 39%, but by June. Decreased by only 12.3%.
Although we do not know the duration of the current health crisis, it is probably a temporary situation. So let’s look at the numbers before the outbreak as a guide to McDonald’s future. Comparing the two months ended February 29, sales increased 7.2% year-over-year. And in 2019, Compared to the full year, comparable sales worldwide grew by 5.9% and this was the highest profit in more than 10 years. McDonald’s is also a good buy for investors seeking dividends. The restaurant chain has withdrawn its dividend every year for 43 years. Last year, the company achieved its goal of paying $ 25 billion to shareholders over a three-year period ending in 2019.
McDonald’s shares recovered more than 40 percent as their market downturn fell and reversed losses for the year. Nevertheless, equities are a long-term investor deal.
Nike (NYSE: OF) shares rose 54 percent after the market collapse, down just 4.4 percent this year. In previous stages of the coronavirus outbreak, Nike temporarily closed most of its stores in key locations such as China and the United States, and quarterly fiscal sales fell 38%. However, online sales have boosted investor optimism. The company reported digital sales up 75% in the fourth quarter.
Digital sales growth cannot continue at the same pace as many Nike stores now open. However, the profits from digital commerce are likely to remain significant. Here’s why: Nike from 2017 Promotes its digital platform. It then began to strive for smooth marketing to consumers through its website and stores. It has already begun to bear fruit. In the quarter before the health crisis, the company’s digital revenue rose 38%.
Now, building on the latest developments in e-commerce, Nike is stepping up its initiative with a new plan called Direct Consumer Acceleration. Part of this is combining data, inventory and memberships to give users quick access to products.
Brand strength is also Nike’s revenue. The Jordan brand is a good example of Nike’s enduring power. The Jordan brand announced its first $ 1 billion quarter at the end of last year, 17 years after the departure of basketball legend Michael Jordan.
It is too early to predict what will happen in 50 years. So far, however, Nike has shown its strength and ability to adapt to a changing market. Because of these features, this consumer-selected stock is a great long-term purchase.