Pokémon GO has just recorded the highest daily player release since 2016. July, the month the program was first launched.
Last weekend, Saturday, July 25, Niantic mobile phone hit players spent a total of $ 8.9 million. USD. The figure is based on new data from Sensor Tower (thanks to GamesIndustrybiz), which also shows that players spent a similarly impressive $ 8.6 million the next day, up from $ 17.5 million over the weekend.
The increase was due to Pokémon GO Fest, a special two-day event that cost players $ 14.99. The event was open to anyone around the world, and more than 75 species of Pokémon species appeared in nature and in raids, in addition to other benefits that are accessible to all.
GamesIndustrybiz reports that Pokémon GO He started earning $ 539 million and has a lifetime income of nearly $ 3.7 billion. Not a bad whole of what only exists for four years.
The continued success of the program this year was aided by changes in Niantic’s stay at home, which allowed fans to continue playing while they were standing indoors.